{"product_id":"bella-alejandria","title":"Finca Bella Alejandria - Geisha","description":"\u003cp\u003eWilder Lazo never planned on building a career in coffee. He came back to it because things were falling apart. By 2016, coffee prices across Colombia were collapsing, and at the same time his father became seriously ill. Wilder had trained as a veterinarian focused on livestock, not coffee agronomy. But when the family needed help, he returned home to Huila alongside his brother to keep the farm alive and figure out why years of hard work still weren’t producing coffees that truly stood out.\u003c\/p\u003e\n\u003cp\u003eAt the time, their coffees were landing in the low 80s on the cupping table despite increasingly complicated processing experiments. Like much of the industry, they had started believing processing alone could create quality. Instead of chasing fermentation trends, he approached the farm the way he understood biology: as a complete living system. He started with the soil.\u003c\/p\u003e\n\u003cp\u003eHe began pulling detailed soil samples throughout the property, mapping nutrient deficiencies, correcting pH imbalances, and rebuilding microbial activity through what he now describes as precision agriculture. The idea was straightforward. If the trees themselves lacked the nutrition to develop exceptional fruit, no amount of clever processing would ever make up for weak raw material.\u003c\/p\u003e\n\u003cp\u003eBut for Wilder, improving cup quality only raised a bigger question: what was the absolute best expression of Gesha his farm could produce?\u003c\/p\u003e\n\u003cp\u003eAt La Dinastía, high in the mountains of Huila, he began cupping Gesha one tree at a time. Not by lot. Not by section. Individual trees.\u003c\/p\u003e\n\u003cp\u003ePatterns slowly emerged. Some trees consistently produced softer, sweeter profiles with a vanilla-like texture. Others leaned heavily toward tropical fruit. But one phenotype kept separating itself from everything else around it: taller trees producing intensely floral coffees layered with jasmine, citrus blossom, and a level of aromatic complexity that he fell in love with.\u003c\/p\u003e\n\u003cp\u003eWilder began harvesting seeds only from those specific trees the most floral, the most elegant, the clearest expression of what he believed Gesha could become. Entire sections of the farm were replanted at elevations approaching 2,100 meters above sea level. Later, he established Bella Alejandría using seedlings sourced entirely from those carefully selected mother trees.\u003c\/p\u003e\n\u003cp\u003eOver years of patient selection, propagation, and observation, the project evolved into what he now calls “Pure Genetics.”\u003c\/p\u003e\n\u003cp\u003eThis particular coffee happened almost by accident. After processing a larger batch of lemongrass co-fermented Gesha, another lot somehow picked up subtle traces of those aromatics during production possibly through shared fermentation infrastructure, though Wilder still isn’t entirely certain how it occurred. What makes the result so compelling is that the lemongrass character never feels imposed on the cup. It integrates naturally into the coffee’s structure, amplifying qualities that already exist within the variety itself: jasmine, bergamot, citrus blossom, and the tea-like elegance that defines exceptional Gesha.\u003c\/p\u003e\n\u003cp\u003eThat restraint mirrors Wilder’s broader philosophy around processing. Fermentation, in his view, should clarify a coffee rather than dominate it. The cherries undergo a carefully controlled 36-hour anaerobic fermentation designed to intensify sweetness and structure while preserving transparency. Fully ripe cherries are floated and cleaned before drying slowly in covered marquesinas (like a covered sun drying bed) over compressed rice husk floors, which help regulate moisture during Huila’s cold mountain nights.\u003c\/p\u003e\n\u003cp\u003eIn the cup, the coffee opens with a vivid citrus character that feels closer to pink lemonade and Meyer lemon than the aggressively floral profile often associated with Gesha. Candied lemon peel and fresh lemongrass drive a juicy, sparkling acidity that remains refined rather than sharp.\u003c\/p\u003e\n\u003cp\u003eAs the coffee cools, the profile deepens into something more layered and tea-like almost reminiscent of an Arnold Palmer. Delicate oolong notes weave through soft herbal tones and citrus blossom, creating a Gesha that feels composed, modern, and intensely refreshing instead of overly perfumed. The finish lingers for what feels like minutes: sweet citrus, honeyed florality, and a silky texture.\u003c\/p\u003e\n\u003cp\u003eWhat makes the coffee memorable isn’t just the processing or the variety. It’s how clearly every part of Wilder’s philosophy shows up in the final cup. The clarity traces back to years spent rebuilding soil health. The florality comes from painstaking genetic selection, tree by tree. Even the restrained approach to fermentation reflects a belief that great coffee should express origin and variety with precision, not manipulation.\u003c\/p\u003e","brand":"Big Shoulders Coffee","offers":[{"title":"115g \/ Whole Bean","offer_id":44478097883229,"sku":null,"price":24.0,"currency_code":"USD","in_stock":true},{"title":"115g \/ Automatic Drip","offer_id":44478674829405,"sku":null,"price":24.0,"currency_code":"USD","in_stock":true},{"title":"115g \/ French Press","offer_id":44478674862173,"sku":null,"price":24.0,"currency_code":"USD","in_stock":true},{"title":"115g \/ Espresso","offer_id":44478674894941,"sku":null,"price":24.0,"currency_code":"USD","in_stock":true},{"title":"115g \/ Chemex","offer_id":44478674927709,"sku":null,"price":24.0,"currency_code":"USD","in_stock":true},{"title":"115g \/ Pour Over","offer_id":44478674960477,"sku":null,"price":24.0,"currency_code":"USD","in_stock":true},{"title":"12oz \/ Whole Bean","offer_id":44478097915997,"sku":null,"price":41.0,"currency_code":"USD","in_stock":true},{"title":"12oz \/ Automatic Drip","offer_id":44478674993245,"sku":null,"price":41.0,"currency_code":"USD","in_stock":true},{"title":"12oz \/ French Press","offer_id":44478675026013,"sku":null,"price":41.0,"currency_code":"USD","in_stock":true},{"title":"12oz \/ Espresso","offer_id":44478675058781,"sku":null,"price":41.0,"currency_code":"USD","in_stock":true},{"title":"12oz \/ Chemex","offer_id":44478675091549,"sku":null,"price":41.0,"currency_code":"USD","in_stock":true},{"title":"12oz \/ Pour Over","offer_id":44478675124317,"sku":null,"price":41.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ Whole Bean","offer_id":44478097948765,"sku":null,"price":86.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ Automatic Drip","offer_id":44478675157085,"sku":null,"price":86.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ French Press","offer_id":44478675189853,"sku":null,"price":86.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ Espresso","offer_id":44478675222621,"sku":null,"price":86.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ Chemex","offer_id":44478675255389,"sku":null,"price":86.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ Pour Over","offer_id":44478675288157,"sku":null,"price":86.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ Whole Bean","offer_id":44478097981533,"sku":null,"price":185.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ Automatic Drip","offer_id":44478675320925,"sku":null,"price":185.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ French Press","offer_id":44478675353693,"sku":null,"price":185.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ Espresso","offer_id":44478675386461,"sku":null,"price":185.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ Chemex","offer_id":44478675419229,"sku":null,"price":185.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ Pour Over","offer_id":44478675451997,"sku":null,"price":185.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0605\/2469\/1549\/files\/BSCWebTileFincaBellaAlejandraGeisha.png?v=1779803159","url":"https:\/\/bigshoulderscoffee.com\/products\/bella-alejandria","provider":"Big Shoulders Coffee","version":"1.0","type":"link"}